Job Summary
We’re looking for a creative, proactive, and driven Assistant Manager – People & Culture who can take the lead on strengthening our employer brand while ensuring seamless employee experience. This role is a unique blend of strategic execution and hands-on delivery across employer branding, recruitment, employee engagement, and operational HR.
You’ll be responsible for building a strong brand presence across digital platforms, managing cross-functional HR initiatives, and supporting the overall employee experience at Astera. If you’re someone who thrives in a fast-paced, agile environment and wants to make a visible impact—this is the role for you.
What You’ll Do
- Branding & Social Media
- Drive Astera’s employer brand on platforms like LinkedIn and Glassdoor
- Create and schedule engaging social media content (reels, carousels, campaigns) that reflects company culture
- Build employee advocacy programs, spotlight stories, and behind-the-scenes campaigns to humanize the brand
- Partner with internal teams to create marketing content for hiring, milestone celebrations, internal events, and culture campaigns
- Monitor and report on branding metrics and continuously explore creative approaches to showcase the Astera experience
- Engagement & Culture
- Plan and execute employee engagement initiatives including town halls, mental health workshops, and annual/biannual events
- Contribute to CSR initiatives and campaigns to foster community impact
- Learning & Development
- Coordinate learning initiatives including TNA exercises, training sessions, and partnerships with industry experts
- Manage initiatives like internal knowledge-sharing sessions, book clubs, and skill-building rewards
- Talent Acquisition & Onboarding
- Lead end-to-end recruitment for both tech and non-tech roles, from screening and interviewing to onboarding new hires
- Organize orientation sessions, onboarding decks, and ensure smooth new hire integration
- Maintain candidate pipelines and ensure timely coordination with hiring teams
- HR Operations
- Oversee core HR operations including benefit processing (OPD, gym, fuel, entertainment), employee insurance, leave/WFH/attendance tracking, and vendor coordination while ensuring timely resolution of team support requests
- HR Policies & Performance
- Contribute to policy development, updates, and HR compliance audits
- Support performance management cycles including goal setting, evaluations, and improvement plans
- Continuous Improvement
- Drive workflow optimizations and assist in automating routine HR processes to improve efficiency
- Generalist HR Support
- Provide ongoing administrative support across all HR functions including payroll inputs, asset tracking, and record maintenance
- Ensure accurate documentation and timely communication across the organization
What You’ll Need
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- Bachelor’s Degree in Human Resources, Business, Marketing, or related field
- 3-4 years of relevant of People & Culture experience (Experience in the software industry is a plus)
- Strong interpersonal, communication, and time management skills
- Ability to work independently, manage multiple priorities, and meet deadlines
- Proficiency in MS Excel, PowerPoint, and collaboration tools
- Flexibility to attend night meetings with the US team when required
- Creativity, initiative, and a people-first mindset
